Brazil remains a growing market for online poker and 888poker is the latest to reach out to players in the country. The company announced the signing of a new Brazilian ambassador on Tuesday.
Influencer and YouTuber Cauê Moura is the site’s latest cultural ambassador and will represent 888 in both online and live events.
Moura (pictured in lead image) is a well-known vlogger in Brazil with millions of followers on his social media channels. Poker has become more of a focus of his efforts in recent years. The 888 deal promises even more content geared toward poker players.
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“I’ve been doing videos about this wonderful game for more than 10 years,” he said in a news release. “Now my dedication has been rewarded.
“I’m thrilled to be the new 888poker cultural ambassador. And, from now on, you guys will see me playing with their patch.”
In other 888 news, a World Series of Poker Main Event champion made a nice tournament score on Sunday.
888poker’s new social media star 
Born in São Paulo, Moura moved to the city of Fortaleza with his family at age 13. As a child, he was very creative and loved drawing. The youngster dreamed of being a filmmaker. Those qualities seem to have served him well as a social media content producer.
One of his first media jobs was as a cameraman for a parkour channel, even taking part in the sport until injuries cut that short. Moura began his YouTube vlog in 2010 and was one of the earliest Brazilians on the site. He credits early experience as a cameraman with helping begin his YouTube channel.
After his long online presence, Moura now zeroes in on poker. He plans to immerse himself even more in the game as an 888 cultural ambassador.
On YouTube, Moura has 5.2 million subscribers and 2.7 million on Twitter. He also has almost 1 million on Instagram. 888poker officials say followers can expect plenty of poker content in the coming weeks and exclusive offers. He kicked off his time with 888 on Tuesday by hosting a freeroll.
https://twitter.com/cauemoura/status/1569777336605622272?s=20&t=g1H6BmjN_zONsLTqUKIJrw
WSOP Main Event champion Martin Jacobson comes close to an 888 title
Sunday’s action at 888poker included a major name coming up just short of a $109 Big Shot title. The tournament features a $100,000 guarantee and attracted 724 players with 185 rebuys for a total of 909 entries.
Sweden’s Martin “MJacobson888” Jacobson, winner of the 2014 World Series of Poker Main Event, came in as final table chip leader. He held 5.1 million followed by the United Kingdom’s “Patsharpe” with 2.2 million.
Those two big stacks ended up heads up for the title, but it was “Patsharpe” coming out on top for $15,480. Jacobson had to settle for second place and $11,290.
That wasn’t the only recent deep run for Jacobson. He also played the $525 Big Shot on Sunday and found a seventh-place finish. He grabbed another $1,700 for that final table appearance as well.
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Battle of Malta qualifiers continue
In other news, 888poker is sponsoring this year’s Battle of Malta series. The festival runs Oct. 5-12 and the $525 Main Event features a $1 million guarantee.
888 is hosting satellites for the series with qualifiers starting at just one cent. Players can also buy in directly to qualifiers for $55 and $109. Those who play their cards right can score a $1,700 tournament and travel package.
The poker site is also hosting a special side tournament in Malta on Oct. 9, the €200 888 Made To Play event. For a complete preview of the series and all qualifying information, click here.