International Women’s Day is set for March 8 and PokerStars is getting ready to celebrate. Sunday is generally the biggest day of the week for online poker and Stars has lowered the buy-in for the Women’s Sunday event planned for March 7.
Women’s Sunday is a weekly event designed especially for female players. This week, the buy-in has been lowered from $55 to $22 in honor of the occasion. The site also has some extras planned for the tournament as well.
Added value for women this week at PokerStars
Beyond a buy-in discount, PokerStars is also adding three Sunday Million Anniversary tickets to the Women’s Sunday prize pool. The top three players earn $215 tickets to the tournament, which is set for March 21. That event features a massive $12.5 million guarantee.
The site launched the Women’s Day initiative last year and received a positive response.
“We had lovely feedback from the community last year when we celebrated International Women’s Day,” PokerStars associate director of consumer engagement and public relations Rebecca McAdam Willetts said in a news release.
Appealing to more female poker players
Willetts said the company tried to ramp the event up even more this year. By adding extra value and lowering the buy-in, PokerStars hopes bring in even more women to the event this year.
The company promises even more engagement with female players in the future.
“We’ve been working behind the scenes, and while we will celebrate on International Women’s Day, there is so much more to come in our plans to make the game as great as it can possibly be for every player, every day,” Willetts said.
In recent years, many poker operators and tours have been working to get more female players into the game. That has led to special tournaments, promotions, training sessions by tours like the World Poker Tour, and more.
The Women’s Sunday tournament has become a part of that as well. This Sunday’s special event offers late registration for an hour and a half. Satellites are also available starting at just $0.22.
Willetts notes that there are more things to come for the female player community. That includes allowing players to speak directly to company officials about all things poker and improving the experience.
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