PokerStars is working to reach more women in poker and has launched a new intimate to do so. To coincide with International Women’s Day festivities, PokerStars unveiled the “Our Voices” community on Monday.
The platform is a way to feature discussion and insights from female players. PokerStars hopes to use the space to directly encourage and engage in female-focused and general topics, activities, and ideas.
In recent years, online poker operators, tours, and others have worked to get more women in the game. Our Voices now become a major part of that momentum.
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PokerStars seeks help from community
To get Our Voices started, PokerStars is hoping for help from women in the poker world. Those who work in the industry, experienced players, and beginners are asked to give feedback on a range of topics.
Our Voices has “the aim of ensuring the game is as inclusive and engaging as possible for every player,” the company notes in a news release. Stars plans on using these discussions to ensure a female perspective in future plans.
“Poker is a game of equality but we know that not every voice gets heard or catered to,” PokerStars associate director of consumer engagement and public relations Rebecca McAdam Willetts said. “There is a passionate, amazing community of women out there and we want to ensure we are working with them to make the game better for everyone.
“We’ve been doing a lot of research and talking, and now it’s time to start really listening. That’s what Our Voices is all about. The amazing women in this industry will lead the way, and we can’t wait to hear what they have to say.”
Women’s Sunday promotion featuring lowered buy-in extended
Last week, PokerStars lowered the buy-in for its Women’s Sunday tournament to $22 from the normal $55. The company also added three special Sunday Million 15th Anniversary tickets to the prize pool.
The March 7 event attracted 256 players with the top three now taking their seats on March 21. The special Sunday Million guarantees a massive $12.5 million prize pool.
Additionally, PokerStars has extended the Women’s Sunday promotion with the $22 buy-in continuing for a number of weeks.
To celebrate Women’s Day, PokerStars asked women in the game to send their thoughts for a special video. This year’s theme is #ChooseToChallenge and the video features Maria Ho, Maria Konnikova, Jen Shahade, and numerous others.
PokerStars has celebrated International Women’s Day for several years. The company has tried to shine a light on women in the game. Those efforts have included various activities, special giveaways, and unique content.
Last year, PokerStars called on players to nominate inspirational women in poker to compete to win a coveted Platinum Pass for the PokerStars Players Championship in the Bahamas.
Players submitted hundreds of entries from around the world of poker. Company officials hope “Our Voices” helps further the cause.
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